Preface The emergence of AI chatbots has reshaped sectors internationally, including client assistance to e-commerce and various other fields. As we move into the coming year, AI chatbot development is set to evolve significantly, integrating cutting-edge systems to provide customized, optimized, and smooth customer experiences. With the rising nee

Opening Remarks In modern rapidly changing business world, staying ahead of the rivals is essential. Competitive analysis has traditionally been a core strategy for achieving a competitive advantage, but the advent of Artificial Intelligence (AI) has transformed this process. AI-powered tools are reshaping how companies collect, process, and utili

Introduction Social media marketing has evolved significantly in recent years, shaped by changes in innovation, user behavior, and business needs. A major transformation in the advertising sphere is the emergence of artificial intelligence (AI). AI’s capability to revolutionize social media marketing is capturing the focus of organizations and ma